TAMARAC, Fla. — Top 100 retailer City Furniture raised $691,987 for the American Heart Assn. this year, surpassing the original goal of $650,000 through its 5% Giving Pledge.
In all, the Tamarac, Fla.-based retailer notes that its efforts have impacted more than 254,000 lives.
As chairs of the 2024 Broward Heart Ball, CEO Andrew Koenig and his wife, Deana, have been at the forefront of encouraging healthy lifestyle choices, such as eating well, exercising and monitoring blood pressure.
“City Furniture’s commitment to fighting heart disease is embedded in our DNA. For more than seven years, our fundraising efforts have empowered communities to take action and embrace heart-healthy living,” Koenig said. “Together with the AHA, our associates and customers, we will continue to champion heart health and make a positive impact on our community.”
City Furniture’s efforts to support the AHA included inviting associates and customers to join them in raising crucial funds and awareness for heart health. As part of this campaign, City encouraged customers to “Test Rest” a mattress in any of its showrooms. For each test, City donated to the AHA and rewarded customers with a gift card.
Other ways in which it made an impact for heart health include:
- Distributed heart-healthy food resources to 150,000 individuals at Mobile School Pantry and the Miami Dade College Pantry.
- Shared “Healthy Starts at Home” resources with 12,000 individuals.
- Provided 177 infant CPR Kits, 90 blood pressure monitors and 50 New Mom Kits (includes both infant CPR kits and blood pressure monitors) for expecting families and high-risk mothers.
- Donated 23 life-saving CPR and First Aid Anywhere Kits to United Way Houses, Boys & Girls Clubs of the Suncoast, and the Girls Scouts of Tropical Florida.
- Donated 30 individual CPR Anytime kits for an AED to the Girls Scouts of Tropical Florida
“City Furniture is committed to promoting heart health, supporting initiatives, and making a positive impact right here in South Florida,” said Marisol Garcia, executive director for the American Heart Assn.’s Greater Miami and Fort Lauderdale market. “We are grateful for the teams unwavering support through lifesaving donations and awareness campaigns. Together we are striving to create a healthier tomorrow.”
Additionally, City Furniture partnered with Florida Panthers and AHA to host a “Heart Dash” event at Amerant Bank Arena, promoting CPR training and heart health. During the event, local youth hockey players participated in a Heart Dash, showcasing their commitment to heart health awareness through physical activity on the ice. City Furniture also donated a CPR kit to the Panthers IceDen, equipping young athletes with essential CPR skills to potentially save lives in cardiac emergencies.
All of these initiatives are part of City Furniture’s 5% Giving Pledge, which dedicates a minimum of five percent of net profits annually to building stronger communities.