Refreshed design direction, multiple brands highlight this new MillerKnoll space


ZEELAND, Mich. — Top 100 retailer MillerKnoll is charting new territory with its Dallas showroom.

Located at 2811 McKinney Avenue, the MillerKnoll showroom is the company’s first space to combine both the Knoll and Herman Miller brands. In addition to these presentations, the showroom will present brand expressions from DatesWeiser, FilzFelt, Geiger, Hay, Muuto and NaughtOne. The space will also feature products from Knoll Textiles, Edelman, Maharam and Spinneybeck.

Through this opening, Knoll continues to expand upon the refreshed design direction it debuted earlier this year at Salone Internazionale del Mobile in Milan in April and its redesigned Chicago showroom in June.

“When setting the agenda for the new Knoll Dallas showroom, it was important to consider the local market, and how Knoll’s approach to planning, furnishings and CMF (Colors, Materials, Finish) relates to and enables interiors in the region,” said Jonathan Olivares, senior vice president of design. “The showroom demonstrates a real working environment, with adjacencies planned in consideration of each other, and displays the latest planning paradigms reflecting Knoll’s ability to address evolving workplace needs.”

The Knoll presentation draws inspiration from its tree-lined location on McKinney Avenue featuring a green color palette for a seamless transition from outdoor setting to indoor design. In keeping with the new look of Knoll spaces, primary and secondary colors are prioritized.

A rectangular core display appears like an elevator bay in a modern high-rise office building, housing a plethora of sample options highlighting the breadth of color, material and finish options available. Situated in the middle of the showroom, the display features a range of architectural scale samples, allowing clients to imagine how they can combine materials in a way that fits their projects.

The challenge is considering the role the art plays and which artists best contribute to the environment of the showrooms,” said Olivares. “For the artworks, I look for works that send a current through the showrooms, offer surprise, and challenge ideas about form, color and thought. In adjacency, the selection makes us see Knoll furniture in a new light. These works invigorate our spaces.” ​

Artwork in the Dallas showroom is by Minnesota-based designer Jonathan Muecke, Los Angeles-based artist Josh Cloud and Fresno-based sculptor Christian Vargas.

The showroom will be open for scheduled customer tours beginning Monday, Sept. 18.

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