SEASIDE, Fla. — Tupelo Goods, a furniture brand founded by former YETI executives, has partnered with Seaside, Fla., to supply outdoor furniture throughout the coastal resort town.
The collaboration will feature the company’s Bask chair and deck chaise lounge, made from marine-grade polyethylene, in key gathering spaces including the amphitheater, family pool, adult pool and the West Side Pool & Grill.
Designed to withstand harsh coastal conditions, Tupelo’s furniture is UV-resistant, waterproof and requires minimal maintenance. Seaside General Manager Kevin Boyle said the partnership provides a real-world durability test for the products: “If it can thrive in Seaside, it’ll thrive anywhere.”
In addition to being used on-site, Tupelo Goods will be available for purchase at The Seaside Style, with direct-to-home shipping options. The company is also introducing a Deck Chaise Sunbrella Cushion and Pillow, featuring quick-dry foam and secure fasteners for extended outdoor use.
“This collaboration is an incredible honor for Tupelo,” said Tupelo CEO Sara Kenton. “Partnering with Seaside allows us to showcase the resilience and beauty of our furniture in one of the country’s most iconic destinations. We’re thrilled to work together to deliver something truly special for their guests.”
The company says that the collaboration marks a step in Tupelo’s expansion into hospitality and commercial spaces, reinforcing its focus on durable, sculptural outdoor furniture.
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